I just had a great text chat with my grand-daughter Shelby. I gave her my honest opinion about the domain name she is promoting for her business.
coastalcityconcierge.com.
Huh? Who knows how to spell "concierge"? I told her you need a name that folks can reach, otherwise you lose them.
Then she loving lectured me that search engines can break a url down into keywords. I've been dissing stupid convoluted domain names for decades, and now I realize that I was wrong.
So now, you can buy a domain name like iwanttostickmyfingerupyourbutt.com and get some hits!
What an absolutely amazing world we live in!